Under Pressure Podcast

Protecting Your Business ft. Steve Wilson of CBIZ

In this episode, we are joined by Steve Wilson of CBIZ. We met Steve at the joint IWCA and PWNA event in Orlando and were very excited about sharing his expertise! Steve specializes in how people and money come together in your business. Steve's background is finance and HR and he came to the conference to learn more about the industry and to share a unique form of employees benefits that is endorsed by the association. This package addresses current concerns regarding healthcare insurance and is worth learning about via this discussion! If you have questions regarding insurance and benefits in your pressure washing company, this is the episode for you. Most small business owners aren't experts in insurance and benefits and learn through experience, Steve shares his knowledge so you can get ahead of the curve. Tune in to find out everything you need to know about insurance, benefits, and retention in the pressure washing industry so you can maximize your time and efforts!
 
If you own a home service company that accepts credit cards from customers, reach out to our sponsor Pair Payments to learn how to increase your profitability by eliminating your merchant processing fees! Visit www.pairpayments.com to learn more.

Understand Your Team with AcuMax Index - Jay Hawreluk

In this episode, Jake is joined by Jay Hawreluk, CEO of AcuMax Index. Jay delves into what AcuMax is, how to understand it, and how to leverage it in your business once you understand your team! AcuMax's five-minute statistically-validated survey gives you the data you need to build successful teams. The science behind their reports lets you know how a person is wired, which gives you the tools you need to make the right hires and improve your existing teams. As you will see, the information gleaned from this assessment is profound and if leveraged can take your business to the next level. Tune in to learn how to understand how people are wired and how to build your teams to be the most effective. Offering insightful and actionable information, AcuMax is your secret weapon for hiring, team building, and understanding how to train and interact with each of your team members. This information is truly mind-blowing and while it is a long episode, the totality of this podcast is a must-listen!
 
Special AcuMax Offer: Text "Jake" to 1-218-517-7985 to be sent a link to complete the AcuMax assessment FREE! For more info visit www.acumaxindex.com!
 
If you own a home service company that accepts credit cards from customers, reach out to our sponsor Pair Payments to learn how to increase your profitability by eliminating your merchant processing fees! Visit www.pairpayments.com to learn more.

Shawn King - Mr. Fence Shares His Secrets

In this episode, Shawn King AKA Mr. Fence, joins us from the Mr. Fence truck! Shawn is a home service expert and all of his experience and insight from the Fence world carries over very well to Power Washing! We met Shawn at the Stain and Seal University in Tennessee and when we heard him speak, we knew we had to have him on the show to share what he has learned! Mr. Fence shares all of his experience, insights, and advice from his years of experience in the home services industry and it is some powerful stuff! Tune in to hear about the 3 C's, making data driven decisions, how to take care of your team members, and knowing the difference between markup and margins! This is a quick episode that you can't miss!
 
If you own a home service company that accepts credit cards from customers, reach out to our sponsor Pair Payments to learn how to increase your profitability by eliminating your merchant processing fees! www.pairpayments.com

Jon Maynard - CEO of Huge Convention

In this episode we are joined by Jon Maynard, the CEO of the Huge Convention. Jon shares his story and insights as a home service operator and as the CEO of the Huge Convention. Huge Convention has changed Jon's world and he wants to change your world and open up your mind to help look at your business strategically. Jon is all about taking your business to the next level by talking to others who have been there to learn what works and how you can apply things from other industries. Having a birds-eye view of home service industry businesses, Jon drops some knowledge on how to evolve and scale your business! Tune in to hear Jon's advice, what is working now/what is not working now and find actionable items to take your business to the next level now!
 
The book Jon mentioned is "Start" by Jon Acuff. Check out the Huge Convention as well!
 
If you own a business that processes credit card payments, check out Pair Payments to see if you can eliminate your merchant processing bill with No Fee processing! Visit www.pairpayments.com to learn more!

Marketing in Pressure Washing ft. Laura Nelson of Signpost

In this episode, Jake is joined by Laura Nelson of Signpost. Laura is the VP of Marketing at Signpost and has over a decade of experience in the industry. Laura came on the show to share her experiences and insights into marketing in this industry and describes how to maximize your marketing efforts to grow your business. Find out what fundamentals you need to establish your online presence! Whether you want advice on reviews, email/texting campaigns, SEO, paid ads and where to find your customers, Laura shares the behind the scenes knowledge she has gleaned over the years. As a representative of Signpost, Laura also shares all the solutions that Signpost offers and how you can leverage them to take your business to the next level! Tune in to find out how to increase the effectiveness of your marketing efforts and finally have efficient campaigns with better ROI!
 
If you want to hear more about marketing in Pressure Washing and want to learn more about Signpost, check out their website: www.signpost.com

Insurance in Pressure Washing ft. Jeff Engel

Today Jake is joined by Jeff Engel, COO of ICI Insurance. Jeff is a specialist in insurance for Pressure Washing and has even been a window cleaner himself. So not only does Jeff understand risk management, he understands the cleaning industry as well.
 
In this episode, we discuss the pitfalls of taking on the cheapest insurance you can find, why insurance is important, and what the current environment of insurance is within this industry. Jeff breaks down how to shop for insurance, what you will need, and how to optimize your insurance situation in 2022.
 
Tune in to this episode to learn all about insurance in the pressure washing industry, how to find what you need, how to acquire it, and much more! This is a great episode that will arm you with the information you need to make sure that you are properly insured!
 
To learn more about Jeff and ICI or to ask any questions about insurance please email: pressurewashers@ici.insurnce Let Jeff know what questions you have and let him know about your company and he will get you all the info he needs!

Starting a Pressure Washing Company From Square One in 2022 ft. Ron Musgraves

In this episode, Jake is joined by Ron Musgraves once again. A pillar in the industry, Ron came on the show to answer and discuss one of the most frequent listener questions, "How do I start a pressure washing company from square one?" Having been in the pressure washing industry for 37 years, Ron is very far away from square one, so we pose the question, "How would you start from scratch in 2022?" Whether it's certifications, equipment, insurance, worker's comp., corporate structure/tax planning, branding, mentorship/coaching, marketing, sales, operations, profitability, hiring, education, services to offer, if you need to know how to start your company, and much more, this episode will give you the information you need! This episode is bursting at the seams with valuable knowledge from an industry expert. Tune in to find out how to start your pressure washing company right now and what to prioritize! Leverage all of Ron's tips, insights, and experience to get started the right way and have the best foundation to scale. Ron also offers business coaching for free, reach out to Ron if you have any questions!

Is Your Team Prepared to Pivot? ft. Dirk Van Reneen

In this episode, Jake is joined by Dirk Van Reenen of BERGflow. Dirk is an award-winning entrepreneur, international consultant, trainer, and owner of multiple successful businesses. He spent over 10 years studying with successful business people apart from the rest. In this episode, Dirk shares the insights he has learned through these experiences; and these are actionable items that you can leverage today.
 
A business owner himself, Dirk learned the hard way that more hard work is not the answer. Now he's on a mission to help people just like you who are working harder than they should be. Dirk has created a foolproof model that service-based company owners can follow to drive rapid growth and build wealth. A business where everyone wins. Tune in to find out how you can learn how to build your team in a manner that keeps them prepared to pivot when the necessity arises.
 
There's a transition service business owners go through, from technician to CEO, along the way they hit ceilings in growth. These ceilings force them to either make the necessary changes to breakthrough or they get stuck. Running businesses in this evolving world is challenging. Even successful business owners are hitting ceilings to the next phase of growth and expansion. BERGflow assists entrepreneurs to break through ceilings, with specialized training in Leadership Development, Scalable Structures, and M&As. You will hear all about this in the episode but if you want to dive straight in, check out the BERGflow 2-Day Summit, Pivot Point below.
 
For more on BERGflow and their event "Pivot Point" visit:
https://www.pivotreadyteam.com/pivot-point-9272

Pressure Washing Business Trends ft. Paul Kassander (PowerWashStore)

In this episode we are joined by Paul Kassander, Owner of PowerWashStore based in Wisconsin. Paul was a fantastic guest that shares his story and gives us his perspective on the industry and how things have changed over the years. This episode gets into many aspects of running a pressure washing company and what has changed in the industry landscape all the way up to 2022. Paul, Jake, and Dave discuss how the internet changed the industry, how to leverage automation, the shift from mechanical to chemical operation, pricing shifts, supply chain issues, and resources to help you grow your business! This episode takes a look at the industry through expert eyes and gives you his perspective on how to succeed with your company today. Tune in to hear from Paul how you can improve and secure your equipment/supplies, boost your profitability and grow your pressure washing business!

The Tip of the Iceberg - Unlocking Revenue with Allset ft. Justin Clegg

In this episode, Jake is joined by Justin Clegg, CEO and Founder of Allset. Allset is an automated messaging platform for home service businesses to increase tips, reviews and referrals and drive revenue with personalized SMS messages. Justin shares what his product can do for your pressure washing business by unlocking untapped revenue and much more. I addition to increase the size and speed of tips via a digital platform, Allset also helps you accrue qualified reviews and increase referral rates. We are happy to have Justin on the show to share how he can help businesses earn more on every job and motivate technicians. When prompted, Americans will leave a $35 tip on average; so stop leaving money on the table and treat your team members right! Tune in to find out how you can leverage tipping to improve your company and learn about the power of this software from Justin as he shares all the metrics and his own insight. Justin was also kind enough to provide an exclusive offer to our audience, $125/month instead of $199/month! All you have to do is reach out to Allset and mention: Under Pressure, Pair Payments, Jake or PWNA/IWCA!
 
Check out Allset: www.allsethq.com